Beauti Bop was created to empower young girls and uplift them through a sense of community. Beauti Bop was developed by Veniece Newton, founder of ENGAGEathon. I was tasked to create different representations of Beauti Bop and make some minor changes to her look in order to make her more appealing to younger audiences.
I created a set of lips and eyes that could all go together to represents the different feelings that Beauti Bop may feel.
Creating gold versions of the logo was also tasked to me so that it could be used on merchandising and other deliverables.
